This is a significant oversight considering that 40% stated that affordability was key when deciding on a policy. Those surveyed estimated income protection to cost £35.20 per month, but the average is £24 for a limited benefit term of two years.
Similarly, perceptions of the cost of life cover also show disparity, with a mean predicted cost of £34.70, higher than the actual average of £26 per month. Many people could therefore be forgoing vital cover due to being misinformed.
13 May, 2024
31 December, 2024
23 December, 2024